LexisNexis
Lexis+ Product Launch
Creative Direction, Design, Compositing, Sound Design, Motion Graphics, CGI
The Idea
LexisNexis was preparing to launch their new product Lexis + and needed a teaser campaign that showed off the main features. Post launch they wanted an in depth explainer video that walked through product features.
The Result
Breaking the main features into a four part teaser series, I used brand assets provided by the client to create a dynamic set of videos.
Award Winning Campaign
The Lexis + Campaign won Gold at Hermes Creative Awards in the Digital Ad Campaign category in 2021.
The Impact
LexisNexis successfully drove more traffic to their website and current users of the platform were able to sign up for updates on the product. It was a great tool to get people excited about the new offering!